Loveurope Acquires Groupbrand
We are delighted to announce that we have completed the acquisition of creative digital and brand engagement agency Groupbrand.
Founded 12 years ago by partners Dave Kimmer, Neil Harvey and Roger Cayless, the agency provides creative, digital and brand marketing solutions to a varied range of clients in the brand marketing, corporate communications, B2B and employer branding sectors.
Based within our Clerkenwell office and at their offices in West Sussex, Groupbrand bring an outstanding team of creatives, digital designers, developers and creative technologists into Loveurope, transforming our brand engagement, digital content, eCRM and web marketing capabilities.
Speak about the acquisition, Steve Owens, our Group CEO, said: “Dave, Neil and Roger have built a great business that genuinely blends sharp creativity with smart technical ability and brilliant customer service, they are a fabulous addition to Loveurope Group and we’re delighted with this deal.”
Talking in more detail about the combined offering, Steve explained, “Our clients are all having to manage an increasingly complex and interactive dialogue with their audiences. This means that as a group, we’re having to develop more creative content and marketing assets than ever before, distributing and curating this content in a smart way to optimise performance and effectiveness for our clients”.
He added, “The addition of the Groupbrand team strengthens our creative, digital and technical abilities enormously in this respect and adds genuine value to our creative and brand content proposition for both existing and future clients.”